Ecommerce Product Social Image Guide

A practical dimension set for product launches, seasonal promos, and repeat social commerce workflows.

Ecommerce teams usually need more than one social size for a product campaign. The common stack includes a feed promo image, a Story cutdown, a banner or header version, and ad-friendly variants.

Useful product promo sizes

• Instagram feed portrait: 1080 x 1350
• Instagram Story: 1080 x 1920
• LinkedIn banner: 1584 x 396
• Wide promo or thumbnail: 1280 x 720

What makes product images work better

Keep the subject clear, avoid overcrowding the frame with too much copy, and create template rules for pricing, offers, and product names so your team can repeat the process efficiently.